Xu, G. Q. and Cheok, M. Y. (2026) “How VR Content Quality and Interface Usability Influence Hotel Booking Intention: The Mediating Mechanism of Immersive Experience”, International Journal of Management, Accounting, Governance and Education , 5(2). Available at: https://ojs.unirazak.edu.my/index.php/image/article/view/239 (Accessed: 30 October 2026).