MA, Hongyu; CHEOK, Muiyee. A Systematic Review of the S-O-R Model Application in Consumer Purchase Behaviors. International Journal of Management, Accounting, Governance and Education , [S. l.], v. 5, n. 2, 2026. Disponível em: https://ojs.unirazak.edu.my/index.php/image/article/view/253. Acesso em: 1 nov. 2026.